Engage Contrast

Engage Contrast

When you are trying to teach or argue for something—whether in a debate, speech, lecture, or blog article—you should present the points as uncontroversial, perhaps even intuitive (so long as you aren’t being misleading); after all, you want the audience to believe...
Tips for Writing General Briefs

Tips for Writing General Briefs

In my previous article, I talked about the benefits of writing general briefs and suggested that taking the time to explore the resolution and brief general ideas can be remarkably beneficial. So, perhaps you’ve decided to write a general brief. Great! But what comes...